As mentioned earlier in previous releases, ALUKOV HZ, spol. s r.o. and IPC Team E.H.Z.S. participated in two major industry exhibitions which focused on swimming pools & accessories in October 2011.
Our models TROPEA NEOTM, OLYMPICTM and VIVATM were presented at the Piscina Barcelona trade fair (Oct. 18-21) on a 140 m² stand, and the following week (Oct. 26-29) at the AQUANALE in Cologne, Germany on a 130 m² stand, which was also home to an ORLANDO® unit.
Our most significant technical innovations for 2011 (EASY-UP and rounded-off profiles) were also presented at both trade shows. From a marketing point of view, traditional product catalogues & flyers, as well as new support materials (Piscina Newsletter and Aquanale Newsletter) were available for visitors in print versions. Both of these newsletters can be downloaded in pdf-format as follows:
http://www.ipc-news.com/news_spain
http://www.ipc-news.com/news_germany
As is traditionally the case, the trade shows were visited by industry professionals and also private pool owners from throughout the Europe.
Results and benefits from both exhibitions are clearly being felt!
photos from Piscina Barcelona:

photos from Aquanale Köln:

Your IPC Team
The IPC Team, E. E. I. G. will take part at the biggest trade fair of swimming pool and accessories "SALON BCN 2011", which will take part in Barcelona (18.- 21. 10. 2011). This huge event is always visited by many visitors from the whole Europe.
We would sincerely like to invite you to visit our stand during PISCINA BCN 2011. The stand will cover an area of 140 m2 and we will display our exhibits and interesting technical news for 2011 (Easy Up, Rounded-off profiles etc.).
Our stand will be located in GRAN VÍA EXPO, HALL 3, STAND F619.
For free tickets please click this link, register and print out the voucher: http://www.salonpiscina.com/portal/appmanager/efiraSalones/S046011?_nfpb=true&_pageLabel=P75000518211309243363272 Please ask your relevant sales manager or Alukov sales department for a required code.
We are looking forward to your visit!
Your IPC Team staff

On Saturday, June 25, 2011, the 6th regular annual general meeting grouping together 14 registered members of the European Economic Alliance known as Inter Pool Cover Team (IPC Team, E.E.I.G.) was held at company headquarters in Orel (CZ).
The meeting unanimously approved the financial statement for 2010, as well as the balanced economic budget proposal for 2011. It was also announced that, despite the tough economic situation encountered in 2009 – 2011, the group as a whole had managed to meet its ambitious strategic, commercial and financial targets – particularly as a result of the group’s emphasis on innovation and the use of state-of-the-art technology. Recently, latest generation swimming pool, spa and terrace/patio enclosures (3Seasons program), in terms of technology and design, have been launched on the market. By expanding our range of products and continuously focusing on innovation & design of our offering, we have managed to reach yet more clients, while expanding our own dealership network in many countries around the world. For example, we established such key (and difficult) markets as Germany and Austria; furthermore, we are also penetrating such far away markets Chilie, Brasil, India and Australia.
It was apparent among participants at the meeting that the individual members of the IPC Team have been quite active in carrying out the accompanying tasks assigned to them as regards web-marketing, the implementation of the unique G.O.A.L. (Global Online Application List), internet projects and the applied use of such standard advertising tools as fairs, magazines, newspapers ads, etc.
The General Meeting unanimously re-conducted the board positions of Mr. Jan Zitko (President) and Mr. Wieslaw Rygielski (Vice President).
The individual members of the IPC Team rated the preliminary operating results and the initial six months of work very highly and said they were convinced that, despite all the challenges, 2011 will overall once agin be a successful year!
Your IPC Team staff
Dear Business Partners and Customers
On May 27-28, 2011, Alutherm Poland took part in the SPA & WELLNESS, 5th Equipment, Services and Facilities Fair in Krakow (Poland). The so-called “Targi w Krakowie” is the third largest exhibition center in Poland. The events staged there are attended by 80,000 visitors each year.
Alutherm presented and featured “The mobile Corso NEO™ enclosure model“.
Despite the fact that the fair lasted just 2 days, we feel Alutherm´s showing there to be very successful. The exhibiition was visited by both many business partners of Alutherm and potential clients. The EASY-UP system and safety glass with Connex 33.1 film, a novelty hallmark, was a premiere presentation on the Polish market.
EASY-UP is the first fully integrated, upper-positioned locking system located at a height of about 60 to 90 centimeters above the ground. EASY-UP thus allows for more convenient handling of the segments (user-friendly), without having to bend over down towards the foot of the enclosure.
IPC Team/Alutherm
Dear business partners and customers,
Recently (10 – 13.05.2011) training sessions were organized for Mr. Purushotham, manager of Megavent Technologies Pvt. Ltd. (India), at the Alukov HZ spol. s r.o. main production facility. Said training sessions focused on such specific questions as production technology, enclosure selection for swimming pools (to include 3SeasonsTM products), sales & customer service.
Megavent Technologies is located in the Indian city of Bangalore, in the southern part of central India.
Mr. Purushotham was very pleased with his stay, in general, and training sessions provided, in particular. He is confident regarding business success of ALUKOV‘s products on the Indian market. Accordingly, a solid partnership basis resulted and a mutual working agreement signed.
The last day of his business trip was spent visiting the „Hobby" exhibition in Budweis (CZ). You can see a few pictures taken during his stay at ALUKOV and in Budweis.
We wish Mr. Purushotham and his company crew at Megavent Technologies all the best for the future.
Your IPC Team staff
Dear Business Partners and Customers,
In February Alukov HZ gave a major presentation in Austria. The company took part in the trade fairs Bauen und Wohnen in Salzburg (10.2 – 13.2. 2011) and Bauen und Energie in Vienna (17.2. – 20.2. 201).
At both shows ALUKOV HZ presented a new display concept which tied in with the current growing interest shown by clients in mobile patio roofing structures and garden summer-houses.
The display featured some of the bestselling products from our sales portfolio – ELEGANT NEOTM , CORSO NEOTM, VIVATM and OASISTM. On some models visitors also had the chance to see the new Easy Up and 33.1 safety glass. New accessory products were on display inside – the NEPTUN and ZEUS infrared heaters.
As usual, the ALUKOV HZ display stand attracted large numbers of potential clients and several trade contracts for supplies of roofing and accessories were signed.
Your IPC Team staff
Dear business partners,
PROGRES profiles are … progressing!
We would like to inform you that we are further streamlining the appearance of our enclosures! Specifically, we are expanding the introduction of rounded-off profiles.
PROGRES is now available* in a „smoothed edge" version, visible from the outside. It is offered as a standard feature (and thus included in the basic list price). *This innovation applies at present, however, only to profiles with a silver-gray RAL 9006 or anthracite DB703 finish (effective immediately).
Additionally, we will use the „labyrinth" (overlapping) sealing system between enclosure sections (specially designed for the "kit" PROGRES). This technical plus will be offered as part of the basic price, as well.
Other finishes: wood imitation, white RAL 9010 and beige RAL 1015. These will be offered in the rounded-off version once inventory considerations permit.
Illustrations:
Picture No.1 and No.2 Scheme of the labyrinth sealing PROGRES

- No.1

- No.2

- real photo
ALUKOV HZ starts the New Year off right and presents its lastest innovation for the 2011 season! It has already been acclaimed with great consumer acceptance as demonstrated by visitor enthusiasm at our showcase stand at the Eurexpo Lyon 2010 trade exhibition in France. In keeping with Alukov´s philosophy of continual product innovation, the beginning of the 2011 sales season features a new development with the addition of a unique and exclusive technical solution for the locking and un-locking of individual enclosure sections — from higher up: EASY-UP (registered brand name).
This truly unique solution — which meets AFNOR security standards — provides users of our newly produced models exceptional comfort in terms of locking and un-locking of enclosure segments. Unlike existing fastening systems currently available throughout the industry, EASY-UP is the first fully integrated upper-positioned control system located at a height of about 60 to 90 centimeters above the ground, depending on the height of the enclosure model itself. EASY-UP thus allows for more convenient handling of the segments by the user, without having to bend down towards the bottom of the enclosure (as has been the case industry-wide up until now).
This solution is in keeping with the latest trends in modern curve and colorful designing — and is a natural extension of the streamlined, rounded design of ALUKOV’s NEOTM line. Needless to say, this innovation further enhances the safety features of this product range.
This exclusive innovation will already be available throughout Europe via IPC Team distribution retail points starting February 1, 2011; it will be officially launched in the Czech Republic as of Mar. 1.
EASY-UP will be included as a standard feature in the basic price/product description for all models manufactured by ALUKOV HZ within the NEO TM range (except for the IMPERIA NEOTM – LIGHT model).
EASY-UP introduces and ushers in new mobility and operating comfort, including for such terrace/patio enclosures as the Corso NEOTM and Veranda NEOTM models.

Dear Colleagues and Business Partners,
With the beginning of the New Year the ALUKOV HZ company decided to give itself an attractive gift: a revised corporate logo! Since having founded ALUKOV HZ 15 years ago and after 5 years of successful operation of its IPC E.E.I.G. distribution network, it was time to update and revamp. The graphics of the new logo are simpler and crisper. It is more easily "readable", i.e. easy to visually remember and recognize, while being both timeless and versatile; its airy lightness is retained.
The dominant graphic element remains the red arch, which symbolizes our product and company philosophy : a sheltering roof, as well as the company’s membership in the global IPC Team network. The same adjustments were also made to the IPC Team logo itself.
The colors comprising the logos represent the following:
Red – It is an extremely stimulating and active color which yields energy and awakens one’s lifeblood. It stands for deep emotions and is thus the color of passion, love, courage, but also of will.
Blue – It is a calming yet inspiring element. Along with placidness, prudence, trust and empathy are evoked.
Blue-grey – A perfect color to symbolize harmonious neutrality, confidentiality and the willingness to compromise.
This overall change, which corresponds to a global trend of uniting graphics and fonts to create new and strong corporate logos, is further designed to be more applicable to diversive PR campaigns, promotional materials and in the use of such modern technologies as laser, embroidery, plotter-cutting, etc. Lastly, these logos come visually across well in all these support types with good legibility throughout — even in small sizes.
Technical specification of the used colors:
| |
CMYK |
Pantone |
| Blue |
100/72/0/49 |
295 EC |
Red
|
0/96/97/0 |
485 EC |
Blue-grey
|
35/22/15/0 |
5435 UC |
Examples of the logos:

Best Regards,
Your IPC Team staff
Dear Business Partners and Customers,
We would kindly like to invite you to the international trade show Eurexpo Lyon – France, which will take place in Lyon on Nov. 16-19, 2010.
You can find our exhibit booth (162m2 covering an area of 9m x 18m) in Hall 9, Booth No. 9F10.
From our SPA-Program we will present the highly successful models „Sunhouse“ and „Orlando“, as well as from our POOL-Program the „Olympic“ enclosure.
We will also be launching a novel technical developments. More detailed information concerning design & function you can see and discuss with us in Lyon.
We are looking forward to meeting you in Lyon
Your IPC Team